The Sponsor Advantage Framework

Irrespective of the functions impacted - be it sales, marketing, IT, HR or others - any successful initiative skillfully weaves together the mechanics of change (plans, frameworks, milestones etc.) with its people. The value of building a cutting-edge, innovative cruise ship is not realised without motivated, engaged and skilled operators.

Each intervention integrates with your programme lifecycle and ranges from strategic advisory to leadership development, to change delivery helping sponsors and leadership teams cut through complexity, and achieve momentum.

We begin with a situational analysis using the Sponsor Advantage Scorecard, a proprietary diagnostic that reveals readiness gaps, alignment needs, and credibility risks before they compromise outcomes.

Learn more

Services

Strategic Advisory

For sponsors and change leaders.

Partnering with sponsors and leadership teams to anticipate roadblocks, shape mobilisation strategy, and ensure initiatives map to business outcomes.


Typical focus areas:

  • Programme assurance and leadership coaching
  • Leadership alignment and stakeholder strategy
  • Partnerships and opportunity alignment

Leadership Coaching

For individuals leading from the front.

A focused coaching partnership that enhances your leadership team's presence, decision-making, and influence across complex initiatives.


Approach includes:

  • 1:1 leader readiness and influence coaching
  • Small-group leadership development
  • Integration of behavioural insights and organisational psychology

Leadership Development

For leadership teams and change influencers.

Bespoke immersive programmes equipping the core leadership and change teams with tools, competencies, and processes to lead change in volatile, high-pressure environments.

Typical formats:

  • 2- or 3-day immersive accelerators
  • Leadership impact and presence workshops
  • Strategic communication and storytelling labs

Entry Modules & Diagnostics

For organisations seeking to assess readiness or build capability.

Structured, high-impact sessions that establish a baseline understanding of change readiness and leadership capability.


Typical modules:

  • Sponsor Advantage Scorecard (diagnostic tool)
  • Masterclass in Change Leadership
  • Readiness & Risk Workshop

Take the Scorecard

Programme Director

"You have truly helped to build a Brand that has created an Identity and underpins the new IS organisations capability" - Asahi Breweries